Lesson 2.6- Consumer Awareness Skills
Learning Goals: By the end of this lesson you will be able to
(1) Examine the relationship between consumer awareness and food marketing
(2) Demonstrate an understanding of food advertising and marketing strategies and their impact on food purchases
What does the advertiser do to make you want to buy the product?
#1. Grocery commercial:
#2. Pepsi commercial:
Pepsi commercial:
#3. Coca-Cola Image