Apply Your Understanding of Advertising Design Elements
Instructions: Choose one ad, and pick any three of the design elements that you think stand out in that ad. Write a paragraph analyzing those design elements. Include a copy of the advertisement.
Use the following model to help you develop your analysis:
The ad for (name of product/service)________________ makes effective use of three design elements to reach (identify target audience) ________________________. First, the element of _______ _____________ is effective because _____________________________ ___________________________________________. Second, the element of ________________________ is effective because ______________________ _____________________________________________________. Finally, the element of _____________________________ is effective because ________ ______________________________________________________________. Together, these three elements suggest that buying the product will make the buyer feel __________