1. Good logistics improve delivery times, reduce costs, and expand market reach, leading to higher customer satisfaction and increased sales.
2. Technology automates order allocation, enables shipment tracking, and facilitates communication between customers, merchants, and 3PLs, making logistics more efficient.
3. ShopClues should continue using 3PLs since they are logistics experts, but they should keep enhancing technology to manage multiple partners smoothly. Managing logistics in-house would require significant investment and distract from core business growth.