1. Market responsibility focused on adapting a company's products and use proper strategy in different market market based on their conditions.
2. Ignoring cultural differences
Bad translations
Overlooking legal differences
wrong target market
Underestimating local competitors
Inconsistent branding
3. Pepsi Chevy Nova
4. Google Translate often leads to inaccurate or awkward translations that ignore cultural context. they should do research on the culture and do translate.
5. Businesses should publicly apologize.