Lesson 3.5 Production
The CEO of Yi Dian Dian is trying to decide between horizontal integration and vertical integration. Prepare a presentation and answer these questions:
1. Who can Yi Dian Dian do
horizontal integration with? What would be the benefits and challenges?
2. Who can Yi Dian Dian do
vertical integration with? What would be the benefits and challenges?
3. What do you recommend Yi Dian Dian to
do?
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