Class activity: Levels of Production in Fashion

Opened: Tuesday, 9 September 2025, 12:00 AM

Task

Fashion is produced at different levels, from the exclusive world of Haute Couture to the affordability of Budget Lines. Each level has its own qualities, price points, and impact on trends.

For this assignment, you will:

  1. Research & Summarize

    • Define each level of production:

      • Haute Couture

      • Demi-Couture

      • Prêt-à-Porter (Ready-to-Wear)

      • Mass Production (Bridge, Better, Moderate, Budget Lines)

    • Write a short summary (3–4 sentences) for each, focusing on:

      • Definition

      • Characteristics (quality, price, exclusivity)

      • Examples (brands/retailers)

  2. Visual Component

    • Create a pyramid or ladder chart showing the hierarchy of production levels (top = Haute Couture, bottom = Budget).

    • Add at least one brand example at each level.