[TEA-T2] BMI3C by Ms. S. A (2024-25 T2): All participants
- Forum Announcements
COURSE ORIENTATION
- Folder Course Resource Folder
COURSE AGREEMENT
- Questionnaire Responsibilities of Students
- Questionnaire Attendance Policy
- Questionnaire Cheating and Plagiarism Policy
- Questionnaire Late and Missed Assessments Policy
- Questionnaire Appropriate Computer Use Policy
- Questionnaire Virtual Classroom Procedures and Code of Behaviour
Day 1 - Introduction
- Forum Introduce Yourself
- Questionnaire Student Information Form
- Questionnaire Learning Skills & Work Habits Student Self-Assessment (Beginning)
Unit 1 - Marketing Fundamentals
- Folder Unit 1 - Resource Folder
- Feedback Unit 1 - Reflection/Feedback
- Assignment Marketing Plan
Unit 2 - The Marketing Mix
- Feedback Unit 2 - Reflection/Feedback
Lesson 1.1-Marketing Basics/Activities
- Forum Discussion Forum 1.1 - Topic
- Folder Resource Folder 1.1-Online Textbook
- Assignment Marketing Campaign- Homework
- Questionnaire Lesson 1.1 Exit Card
Lesson 1.2- The Marketing Concepts/ Strategies
- Forum Discussion Forum 1.2 -
- Assignment The Marketing Mix Notes & Review Sheet-4Ps & 2Cs
- Assignment Homework- submission
- Questionnaire Lesson 1.2 Exit Card
Lesson 1. 3 - Customers
- Forum Icebreaker FORM
- Glossary Lesson Glossary
- Forum Discussion Forum 3 - Topic
- Assignment Class Work- Making a Personal Ad
- Assignment Homework
- Questionnaire Lesson 3 Exit Card
Lesson 1.4- Competition
- Forum Icebreaker FORUM 4
- by Zihao (Steven) Xu -
- Forum Discussion Forum 4 -
- by Zihao (Steven) Xu -
- Assignment Exit Card 1-4
Lesson 1.5- Marketing Research
- Forum Icebreaker FORUM 5
- Glossary Lesson 5 Glossary
- Forum Discussion Forum 5 - Topic
- Assignment Creating a Marketing Research Plan
- Questionnaire Lesson 5 Exit Card
Lesson 1.6-Marketing Globally and for Non Profit organizations
- Forum Icebreaker FORUM 6
- Questionnaire Lesson 6 Exit Card
Lesson 2.1 -Products: Goods, Services, and Events
- Forum Icebreaker FORUM 2-1
- by Kewei (Kevin) Li -
- by Yihao (Peter) Niu -
- by Shuqi (Annie) Ba -
- by Guangyi (Li) Li -
- by Quynh Anh Vu -
- by Sy Nguyen (Neo) Do -
- by Zihao (Steven) Xu -
- by Hao (Jay) Yuan -
- by Wenyi Xie -
- by Zhewen Kong -
- Glossary Lesson 2.1 Glossary
- Questionnaire Lesson 8 Exit Card
Lesson 2.2- Branding
- Forum Icebreaker FORUM
- by Kewei (Kevin) Li -
- by Xuan (Lumi) Li -
- by Baoyi Shao -
- by Illia Tymoshenko -
- by Guangyi (Li) Li -
- by Zhewen Kong -
- by Shuqi (Annie) Ba -
- by Zihao (Steven) Xu -
- Forum Discussion Forum
- by Kewei (Kevin) Li -
- by Yihao (Peter) Niu -
- by Quynh Anh Vu -
- by Guangyi (Li) Li -
- by Zihao (Steven) Xu -
- by Yihong (Jack) Niu -
- by Hao (Jay) Yuan -
- by Zhewen Kong -
- Assignment Brand Creation
- Assignment Homework